For a podcaster making podcasts about careers in and around surfing, my encounter with Jeff Hakman is practically like finding the holy grail. I must admit I was pretty intimidated by meeting the man behind the biggest surfing brand in the world and I felt very honored and privileged to have a chat with him.
Listen to the Episode Here
Today I finally got to sit down for a chat with Renee Labbe. I say finally, as Renee and I have been chasing each other for months. Renee is originally from Canada but operates both her businesses out of Los Angeles.
Renee is a Design Forecaster. In fact, before I had this conversation, I didn’t even know this job existed! For the past 20 years, she has been bobbing all over the world defining the next trends and influencing fashion, automotive, architecture and interior design brands.
Renee is also the founder of a new über-cool 100% plant based and ocean-friendly skin care brand : LABBE, for surfers and ocean lovers. You may have spotted her glorious black bottles on Instagram and around trendy stores in LA.
My chat with Renee is a fascinating conversation. We talk about her design forecasting job and get find out what a design forecaster is, what happens behind the scenes before the magazines and the reporters pick new trends up and how to use this information.
We talk about how trend forecasting works, why you need an artsy and analytical mindset and I pick Renee’s brains on the architectural trends that are going to be the next big thing in the years to come.
According to Renee, the next big trends in Architecture are the Gabled Modern and Entanglement. Here’s what she has to say about these trends:
But Renee’s story is also a story of transformation through the ocean. A few years ago, Renee decided to step down from her highly demanding , 70 hour-a-week job and found solace in the ocean.
In a flukey way, she acknowledged the therapeutical effects of the ocean. One thing lead to another, and surfing became a part of her life…
The creation of LABBE face oil brand was just as serendipitous too:
Renee made a homemade soothing, organic and 100% natural apres-surf face oil to apply directly on salty skin. This was the foundation of her stylish skin care brand for surfers and ocean lovers : LABBE which is now based in Venice Beach, California.
Renée’s story is a really interesting one not only for the transformational journey that begun when she fell in love with the ocean, but also because of the fascinating things we learn about trend setting.
I hope you enjoy listening to this conversation as much as I did recording it.
This episode wouldn’t have been put together without the help of my newest recruit : Isabella Blanca Palangan who is a wizard at putting podcasts together and making this episode sound great!
You rock Isabella!
And, of course, it wouldn’t have been possible without the time that my enchanting guest Renee took to make this episode. Thank you Renee you’re welcome back any time!
Thanks guys for listening.
Until next week, take care, have fun and enjoy the waves!
This week I got to sit down for a chat with Alexandra Lia. I must admit this talk was an incredible cosmic journey through the mind, the body and the soul. You could say Alexandra is a half German half Greek goddess: she is a creative, a filmmaker and a therapist who runs a platform called Soul Surfer, a place for people to find wellness through meditation, workshops and coaching via the healing properties of water.
Today’s guest is the founder of Sea Together Magazine. Her name is Brianna Ortega. I couldn’t quite tell you where she is from as she has already moved 26 times since she was little, but when I got hold of her, she was in Oregon USA. This constant nomadic existence has lead her to entertain deep relationship with the ocean. For Brianna, the ocean is her home.
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